CEI Stories

Serving & supporting small business owners just like you.


July 21, 2021

Just Add Water Floating Camps

Rheanna Sinnett combined her love of nature and captaining experience when she launched Just Add Water Floating Camps in 2018, offering a unique eco-immersion vacation aboard beautifully restored boats moored on Pemaquid Pond in Bremen, ME. “I love the type of personality a houseboat vacation attracts,” she said. “It’s an incredibly diverse demographic, but there’s a common thread that connect us in fun, powerful ways.”

Rheanna turned to CEI’s Women’s Business Center (WBC) for help with marketing, financials and her overall business structure. She cites the ability to connect with other business owners in Maine and her WBC business mentor, who she can always reach out to for advice or support, as the most impactful aspects of the assistance she’s received.

During the summer of 2020, at the height of the COVID-19 pandemic, Rheanna was able to maintain a high occupancy rate for both of her houseboats. The biggest challenge for her business was the time it took to confirm that her guests understood the constantly changing travel regulations for Maine and ensuring they were informed and comfortable about staying aboard. “Spending time on a Maine lake is such a relaxing, healing way to recharge and I wanted to create a floating oasis where my guests could truly rest,” she says.

Learn more: Just Add Water

image of Maine Ocean Farms 

Maine Ocean Farms 

"The oysters produced by Maine Ocean Farms are regarded as some of the best on the East Coast and are served across Maine…"

image of New Approaches

New Approaches

"A driven team of talented specialist providing Maine's leaders with high quality flexible therapy.   For her entire professional life, Hannah Curtis has…"

image of Bloom Consignment

Bloom Consignment

"Bloom Consignments ensures that all individuals are able to find high-quality second hand clothing that is the right fit for them. Describe your business in one…"